Welcome to my content writing portfolio :)

CWAMR1.jpg

My name is Alexandra, although anyone who knows me calls me Lexi.

I began my college career with intent to become a screenwriter, but eventually changed course and graduated with a Bachelor’s degree in Business Management from Lesley University in Cambridge, MA. I spent my first couple of years out of school working in fundraising at cultural organizations.

Since then, I’ve pivoted to a copywriting career in B2B marketing with a focus on cybersecurity, cloud technology, FinTech, and healthcare solutions. I write a variety of business-facing materials for major tech companies with clients across the globe, focusing on compelling narrative storytelling and concise communication.

However, I don’t believe in putting myself in a box. Traveling, reading, endlessly decorating my apartment, finding cute little spots around LA, petting cute animals, visiting museums, laying in the park, and watching a good (or delightfully bad) movie or show are some of my passions and interests outside of my career thus far. Let’s see where the world takes me! <3

See how I approach my work.

Check out my resume.

Read my just-for-fun travel blog.

Get in touch.

Learn about Lexi. 

I’m a content writer based in Los Angeles who loves working remotely, strongly believes in the four-day work week, and also enjoys creative concepting, strategy, research, and editing.

I specialize in creating digital, short-, and long-form content that is concise, informative, and fun to engage with. I’ve had the privilege of working with some of the largest cloud technology and cybersecurity enterprises across the globe for the past four years.

I’m interested in working with brands and companies that are focused on leveraging innovation to create a better, more sustainable world for everyone.

Fun facts about me:

〰️

My first pet was a snail

〰️

I had four internships during college

〰️

I'm a twin

〰️

I can't rest until I know what movie I know some actor from

〰️

As a kid, I would get in trouble for reading under the dinner table

〰️

I'm obsessed with red pandas

〰️

I'm a huge fan of Ina Garten

〰️

I start my day by doing NYT Connections

〰️

I can whistle, but only one note

〰️

My karaoke song is "Believe" by Cher

〰️

I'm a Leo (and proud of it!)

〰️ My first pet was a snail 〰️ I had four internships during college 〰️ I'm a twin 〰️ I can't rest until I know what movie I know some actor from 〰️ As a kid, I would get in trouble for reading under the dinner table 〰️ I'm obsessed with red pandas 〰️ I'm a huge fan of Ina Garten 〰️ I start my day by doing NYT Connections 〰️ I can whistle, but only one note 〰️ My karaoke song is "Believe" by Cher 〰️ I'm a Leo (and proud of it!)

 FAQs

  • Not even! I enjoy creative writing (blogs, essays, silly lists, short stories, maybe even a novel someday), crafting, taking art classes, painting, making zines, collaging, and film photography.

    During college, I wrote screenplays, worked in the campus television studio on multiple shows and have designed interactive “create your own adventure” experiences.

  • I like yoga, pilates, taking long walks, and easy-to-moderate hikes.

  • I’m the exact combination of a silly goose and a serious, results-driven content writer that your organization needs.

    I bring a positive attitude, strong writing skills, a passion for brand, and an eagerness for learning highly technical topics to any team. (Scroll down to hear why my coworkers liked working with me!)

Proof that my teammates like me ;)

  • “Lexi worked on my team of copywriters at TMP while I was Creative Lead and working with her was a delight. Lexi is smart, driven, conscientious and curious-- all traits in a writer that cannot be taught. She was confident presenting her work to clients and, when given the greenlight in our very buttoned-up world of B2B copywriting, can get wonderfully weird with her creative concepting. She is an awesome team player and a fast learner. Do recommend.”

    — Former Creative Lead, who managed me directly

  • “Lexi is an extremely talented writer who excels at turning complex ideas into concise, informative, and compelling stories. From SaaS to the cloud and cybersecurity, Lexi combines thorough research with her own unique voice to create work that is memorable and unique—while still meeting the client’s guidelines and expectations. She is also incredibly organized and sets herself up for success, even when things get busy.”

    — Content Lead, who managed me directly

  • “What an absolute treat and pleasure it was working with Lexi at TMP. I deeply appreciate her collaborative spirit – when I was designing or leading a design and she was writing, she would go out of her way to understand the nuance of what everyone needed, and what the best process was to achieve success. She was an incredible member of our creative team, instilling it with wit, humor, and empathy.”

    — Associate Creative Director, who was senior to me but didn’t manage me directly

  • “Lexi is such a wonderful, curious, and thoughtful copywriter. On a sentence level she's about as adept as anybody I've worked with, and I've appreciated how engaged she's been in kickoffs and with clients. She's committed to doing the research she needs to write effectively and brings everything she's got to her work. On top of that, she's just an absolute delight to work with.”

    — Content Lead, who was senior to me but didn’t manage me directly

  • “Lexi is an extremely talented writer and creative thinker. She approaches her work thoughtfully, from first concept to final deliverable. And she is an absolute joy to work with!”

    — Head of Content, who was senior to me but didn’t manage me directly

  • “Lexi is one of the most talented copywriters I've had the pleasure of working with. Any organization would be lucky to have her on their team.”

    — Freelance Copyeditor, who I collaborated with frequently for three years